Digital Ad Spend Will Hit $513 Billion in 2026: What CEOs Need to Do About It
For 2026, all forecasts show that digital will dominate the global ad economy, with spend reaching $513 billion and accounting for 62.7% of global ad spend, according to Dentsu’s latest Global Ad Spend Forecasts (December 2024). Source But the question isn’t whether to invest in digital. That ship sailed years ago. The question is, are you putting your money where it actually matters? The algorithmic era is well and truly […]
Digital Ad Spend Will Hit $513 Billion in 2026: What CEOs Need to Do About It Read Post »