Paula O Gorman

Paula O Gorman is the marketing manager at Promotive, a marketing agency that provides digital marketing services such as web design, PPC, content marketing and social media marketing. Paula manages accounts for many E-Commerce brands, mostly through PPC campaigns.

How have your ongoing pay-per-click (PPC) campaigns been performing? Are you satisfied with the results or have they failed to meet the mark? Usually, the chances are high that there is room for improvement. However, some business owners don’t take full advantage of PPC. This can be a serious mistake. […]

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