Hetvi Shah

Hetvi works as a Product Associate at Refrens.com - India's most powerful platform for freelancer's finances and growth. She has worked for some renowned companies as a Brand and Digital marketing associate. You can follow Refrens.com on Twitter, LinkedIn and Instagram.

Every business aims to measure its success through analysis of work, sales, and financials. A company’s performance can be measured by tracking relevant metrics. Business metrics are also known as the KPIs (key performance indicators). The KPIs through a quantitative value indicate how near or far are you from achieving your business goals. This means that it is a measurable value to determine your business’s progress. When keeping track of […]

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Most effective Ways to Build Brand Authority With Content Marketing

By Hetvi Shah

Everyone owning a brand is after building real and lasting authority. It is a human tendency to follow instructions or recommendations made by anyone in power. The instinct of following experts is not mainly determined by their ability, knowledge or characteristics, but by the perception formed. People simply rely on experts or people of influence to guide them through an industry or field. That is why most of us go

Most effective Ways to Build Brand Authority With Content Marketing Read Post »