PPC

Digital Marketing, PPC

8 Sure Shot Ways to Improve Ad Rank without Increasing Bid

In the realm of Digital Marketing, ranking your website is a prominent part.  Google Ad Rank determines the position your advertisement gets in paid search results according to the value Google places on your ad. Google’s algorithm determines the parameters that set the value of each ad. Higher the ad […]

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Digital Marketing, Business, PPC

Why Your Agency Needs To Consider White Label PPC Services

An interesting model of digital marketing operations is creating a revolutionary wave across the digital marketplace. This model makes the working partnership between organizations and people more efficient and congenial. It uses the concept of white labeling for digital advertisement and thus empowering a company to provide an efficient working environment to the

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Google Shopping ads
Digital Marketing, PPC

Google Shopping Campaigns Aren’t Text Ad Campaigns Stop Treating Them the Same Way!

Using the same strategy for a Google shopping campaign that you would for a text ad campaign is a strict no-no if you want to experience the impress returns shopping ads can deliver. Read on to learn what these differences are and the adjustments you can make to create tailored

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Digital Marketing, PPC

7 Shopping Ads Management Tips That Will Help You Get More Business

Google Shopping campaigns are no longer a secret weapon you can use against competitors. However, there are some little-known but highly effective Google shopping management tactics you can implement to improve campaign performance and increase ROI. Advanced Google Shopping ads management Settings Combining campaign priority settings and negative keywords is

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