Press Releases

How to evaluate media effectiveness: 3 main indexes for PR-specialists

First and foremost we offer some important theses: It should not be confused with the indexes that require special calculation according to the formula with the usual metrics. The share of mentions from the total number of publications on the market is just a percentage. Do not write it down under media efficiency indexes. If

How to evaluate media effectiveness: 3 main indexes for PR-specialists Read More »

Scroll to Top