With hundreds of link building programs screaming out in the market for their genuineness, it may get a bit difficult to identify the right one.
But, it certainly isn’t impossible. In other words, there are measures to ensure that you end up buying the right program.
But, the question is how do you do it? Well, graciously, we have listed down some security checks to help you buy a link building program.
Does The Agency Have Sufficient Expertise?
A newcomer in the industry certainly has very little know-how of the market tactics. Newbies lack the sheer confidence and strategic skills to devise the right campaign to build links for you. These skills cannot be learnt from any book, but need to be experienced.
Having said that, you need to make sure that your prospective program has sufficient expertise on the subject. For example, a program that secures links through guest post blogging can promise high-quality links. You can easily measure their level of expertise by studying their portfolio.
What Do Their Testimonials Say?
A great way to know how the program ensures customer satisfaction is to go through their testimonials. You can study their reviews on Google and other local directories. Do not miss to consider the rating they receive, as well. Both of these factors can explain a lot about how satisfied are their customers.
A happy customer base can help you ensure that they deliver high quality in their work. After all, a program that does not cater to the customers’ needs is definitely not worth investing. Additionally, you can ask the agency to share some of their previous client’s testimonials. The program can possibly arrange a meeting.
Do They Offer Affordable Packages?
Since every program is trying to grab a larger market share, they all offer competitive packages. Some of the programs with reputable recognition in the market do charge premiums, as well. But, you must have your own budget as well. So, while you ensure that the program meets your quality standards, do not miss out on the affordability of program.
To help you estimate your budget and if the program is affordable, you can ask the service provider to share the strategy. These strategies can easily help you check if the programs offered by SEO resellers are within your budget. Obviously the one that fits your budget and ensures high-quality white-hat link building is the best choice.
How Do They Do It? Do They Keep transparency?
Now that we have mentioned white-hat link building, it’s important to understand what it is. The process used for link building which complies with Google’s webmasters’ guidelines is referred to as white-hat.
You need to ask your service provider about the process they follow. A genuine white-hat link building program would try to reach out to influencers and bloggers. And seek editorial backlinks with the help of guest posting.
Nevertheless, when you are searching and filtering out the potential programs, do not forget to assess their trustworthiness. Checking these simple measures shall help you purchase only the best program.
A reputable product critic, and contributor to some of the branded blogs, Michel Smith is currently working as Lead Content Analyst with Outreach Monks. He has been recognized as top influencers for the year 2015 by the Pennsylvania SEO community.