Author name: Aditya Kathotia

Aditya is the founder of Digital Polo a unique design company that provides unlimited design work for a simple, affordable fee. He also heads a full-service digital agency called Nico Digital.

Digital Marketing

The Role of Voice Technology in Digital Marketing

Introduction “Google, when is the meeting tomorrow?” “Siri, set a reminder for 2:30 p.m. to order lunch.” “Alexa, read this article for me.” Voice Technology is the latest buzzword in digital marketing. The reason being the rising use of virtual assistants. These audio-based technologies are transforming the way we live […]

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Social Media

Everything You Need to Know About Choosing the Right Social Platform for Your Business

We all have an access to the digital world today. From our personal sphere to the professional workspace, almost everything can be easily conducted in the digital platform. From a business perspective, you can think of it as a tool that has multiple functioning capability, designed to achieve your desired

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