Business

Source The truth is your product cannot become a superstar all by itself. With so much competition in today’s business world, it is susceptible to get lost in the array of new products getting launched every day. So what can give your big idea the acclamation it commands? Enter marketing. No matter which industry vertical […]

Having the right staff can be the difference between your business failing or succeeding. Many entrepreneurs make the mistake of hiring people based on skills that can be quantified (Technical skills). Completely ignoring the social and people skills of an employee. Having professional skills is great but your employee needs to be a person that

Along the customer journey right from the beginning stage of brand awareness to the final stage of brand advocacy, a customer has multiple kinds of interactions with your brand. Each interaction, or touchpoint, generates a certain kind of experience for customer. While it was thought to be something very subjective, which differs for different customers,

Starting a small business is a multifaceted process that comes with great challenges and amazing rewards. However, if you want to be successful, it’s important to learn from those who have walked the road before you. Here are Ten quick tips for starting a small business that you probably haven’t heard. 1. Bootstrap First Bootstrapping

Have you ever wondered what could be the most important yet most ignored aspect of a business? Bookkeeping and accounting it is! It is essential to maintain good bookkeeping and accounting in order to grow. Many proprietors can not handle them by themselves, so most prefer outsourcing bookkeeping services, full-time or part-time. Bookkeeping services are

Every business aims to measure its success through analysis of work, sales, and financials. A company’s performance can be measured by tracking relevant metrics. Business metrics are also known as the KPIs (key performance indicators). The KPIs through a quantitative value indicate how near or far are you from achieving your business goals. This means

The business impacts of the pandemic have been varied, with certain companies going out of work to others making more revenue than usual. Regardless of the industry these companies belong to, there has been an increased awareness for adopting relevant digital solutions. The social distancing norms have compelled my companies to shift to remote work

Image(Source) Ever since the commencement of the business, you have to make choices. You want to start an entrepreneurship, partnership, or joint venture? Should you enter the FMCG market or the FMCD market? Should you have a labor-intensive plant or an automated, technology-rich plant? Would it be better to fetch employees from the weekly labor