Digital Marketing

SEO techniques are continuously and rapidly changing with evolving Google algorithms. If you are not aware of up-to-date SEO trends then it may lead to leaks in your inbound marketing budgets. Tactics that had won you a front-page result in 2024 are not only outdated in 2024, but they may even hurt your website’s rankings […]

On Page SEO is necessary if you want to remain at the top of search engine rankings. That said, SEO alone will not keep you at the top. In addition to on-page SEO, you also have to keep the bounce rate of your site low. So precisely what is bounce rate and how can you

As events are becoming more and more fun and brands are starting to recognize the sheer value and importance of connecting with their audience on a personal level, experiential marketing solutions are slowly but surely becoming the norm among companies looking to establish a stronghold in masses. Designated as a fun, creative genre of exciting

It’s never easy to learn how to start a blog, especially when you are doing this for the first time. Sometimes for beginner’s, it is very uphill to start a blog, but on the other hand, it’s very simple as well. The thing is that your objective should not be limited to learning the art

Image Source: https://pixabay.com/photos/ux-prototyping-design-webdesign-788002 If a time machine could take us back to the grocery shopping days of the ’80s, we would be wandering down the aisles of large supermarkets with glee. The advent of supermarkets like Safeway, Woolco, Fine Fare and Mainstop made shopping a dream for all, with every household need (including fresh produce

“Don’t be afraid to get creative and experiment with your marketing”- Mike Volpe If one questions the leading brands and the globally recognized companies, what their tip to get famous and well known, the first thing they will say is to never stop experimenting and to continue to put oneself out there on the platform

Image source: https://stocksnap.io/photo/IVY2VG1MAD Not all links are good for your SEO. But how do you make sure all of your links will make a good impact on your website’s ranking? By mastering Google’s Disavow Tool, you can now start disavowing links that no longer give much value to your page. Another thing that can help

Have you ever wondered if your digital marketing is being held back by poor branding? As your potential customers whizz through digital content, attention is at a premium – your brand must make an impact, fast. Here’s a closer look at why branding can make or break your digital marketing activities and how you can